How to Get More Book Reviews on Amazon
The rules of Amazon's review ecosystem are always changing. We would like to bring you up to date on the current rules and share some guidelines nosotros have constitute most helpful for how to become book reviews on Amazon.
Here you lot volition find the most frequently asked questions around the Amazon review process and Amazon'southward answers. I take gone right to the source and given you the Amazon rules correct from the equus caballus's oral cavity.
Tin can anyone post a review on Amazon?
Anyone tin submit a review for nearly any product sold on Amazon, even if yous haven't personally purchased that production. Y'all tin can also submit reviews on Amazon if you bought the product elsewhere. For books, this tin greatly help authors when folks who bought their book anywhere else mail service a review to Amazon, Goodreads, and other retailers. Y'all can besides edit and delete your reviews subsequently on should circumstances (or opinions!) alter.
Should I discount my book to go more than reviews at the beginning of my launch?
Amazon's technical position is that you're not allowed to purchase or incentivize reviews. That said, there are a lot of authors who offering some sort of freebie reward one time a review is submitted. The strategy of pricing your book at a lower cost right at the launch can indeed engender more reviews. You lot but take to do the work to strongly encourage all your readers to do so!
May I enquire people to write a review of my book?
Absolutely! You should be asking people to write reviews of your volume at nearly every opportunity. Yous tin fifty-fifty ship free copies in commutation for a review (though you can't influence the tone or position of the review).
Is it truthful that people were non immune to post reviews on products that they had not purchased?
That is true, but Amazon knows that book publishers and authors have supplied review copies of books to reviewers for generations. Amazon does Non allow reviews for products unless the reviewer has bought the product unless information technology is a book.
Then why are so many reviews being taken down?
Because a twelvemonth or and so agone, Amazon inverse their review policies and put the following in place:
In order to preserve the integrity of Community content, content and activities consisting of advertising, promotion, or solicitation (whether direct or indirect) is not allowed, including:
- Creating, modifying, or posting content in exchange for bounty of whatsoever kind (including free or discounted products, refunds, or reimbursements) or on behalf of anyone else.
- Offering compensation or requesting bounty (including costless or discounted products) in exchange for creating, modifying, or posting content. (Book publishers are EXEMPT to this rule as stated by Amazon in a higher place)
- Reviews may only include URLs or links to other products sold on Amazon.
- Customers in the same household may not mail service multiple reviews of the same production.
And the Large NO-NO is posted here:
(No) Creating, modifying, or posting content regarding your (or your relative's, shut friend's, business associate's, or employer's) products or services.
This means that you should not enquire anyone you know to post a review. Finish of story. Yes, in the past, Amazon allowed for colleagues and acquaintances to postal service reviews. They allowed for clients and those connected with your concern to post, just not anymore.
In add-on, practise not offer whatsoever bonuses or anything in exchange for a review. The ONLY thing you are allowed to do is offering a review copy of your book to a reviewer.
So my fans and customers cannot mail reviews?
Sorry guys, I know a lot of you have readers who are HUGE fans and stay in bear upon and follow you online. Only if your readers have become close connections online and in life, they may find that their reviews are at present doubtable. Your fans and clients should experience free to post reviews. But y'all should not ask them to.
The large line we all need to stay behind is that we should non ask those we know or work with to write a review. Even encouraging Amazon reviews in social media posts can be considered in violation of this policy.
What can I do if a review is taken downwardly unfairly?
Nothing much, I am afraid. If Amazon determines that the review in question violates their policies, they own the site and have the concluding say.
But that does not mean you should not complain and make a stink! If plenty complaints come in, Amazon may change their policies again.
In addition, in the by year Amazon has accidentally taken downwards all reviews on some books, but they were restored once authors started lament that their reviews all disappeared.
If a review is taken down by Amazon, keep these posted rules in heed:
- If your review is removed or rejected because information technology does non comply with our guidelines concerning promotional content, you may not resubmit a review on the same product, even if the resubmitted review includes different content.
- We may restrict the power to submit a review when we observe unusual reviewing behavior, or to maintain the best possible shopping experience.
Does Amazon go over all the reviews existence posted?
Amazon's Reply: Amazon reserves the right (but not the obligation) to remove or edit such content, but does non regularly review posted content.
And so there are the current rules and answers to your questions nigh Amazon reviews. Nosotros volition continue in touch with Amazon and let yous know if there are farther changes to the guidelines and rules.
The big things to keep in mind when planning to become more than Amazon reviews:
- Focus on professional book reviewers and bloggers.
- Y'all Can offer volume reviewers review copies of your book.
- Practice not solicit Amazon reviews on your social media page or website. Suggest, instead, that they mail service reviews online wherever they adopt to shop.
- Exercise not ask anyone you know (even on social media) to post a review. Allow the reviews come up organically.
- Work on promoting sales and employ ads and keyword bids to increase sales and your reviews will grow!
Source: https://www.thebookdesigner.com/the-definitive-guide-to-dos-and-donts-of-amazon-reviews/
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